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Adidas EQT 93/17 Launch

On Thursday night I had the opportunity to shoot the new Adidas EQT 93/17 sneaker launch event in the flagship Footlocker store on Oxford Circus. To add to the mix, Dele Alli is the ambassador for the product, which added to the stakes of the event.

So, one of the biggest sports brands in the world and one of the biggest English football stars in the country (as well as my first experience of on site editing for a client). Easy.

I loved the constant pressure, the tricky shot list as well as working with a celebrity to choose their preferred photos. Take a look below.